What is phantom limb pain? Can words actually hurt? Why do we experience pain, even after we've healed? We know pain when we feel it. We fear it and try to avoid it. But do we know what it really is? We're currently experiencing a Renaissance in pain science. In recent years our understanding of pain has altered so radically it's fair to say that everything we thought we knew about pain is wrong. As Dr Monty Lyman reveals, we misunderstand pain - with harmful consequences. Exploring cutting-edge research that encompasses everything from phantom aches to persistent pain, as well as interviews with survivors of torture and those who have never felt pain, Dr Lyman not only provides hope for reducing and managing pain but takes us to a deeper understanding of what it means to be human. This is the untold story of pain - our most elusive feeling.
2605 Руб.
We know pain when we feel it. We fear it and try to avoid it. But do we know what it really is? We're currently experiencing a Renaissance in pain science. In recent years our understanding of pain has altered so radically it's fair to say that everything we thought we knew about pain is wrong. As Dr Monty Lyman reveals, we misunderstand pain - with harmful consequences. The Painful Truth explores cutting-edge research, encompassing phantom aches to persistent pain, and including interviews with survivors of torture as well as those who have never felt pain. It not only provides hope for reducing and managing pain, but takes us to a deeper understanding of what it means to be human. This is the untold story of pain - our most elusive feeling.
5239 Руб.
We all dream, and 98 per cent of us can recall our dreams the next morning. Even in today's modern age, it is human nature to wonder what they mean. With incredible new discoveries and stunning science, Why We Dream will give you dramatic insight into yourself and your body. You'll never think of dreams in the same way again… Groundbreaking science is putting dreams at the forefront of new research into sleep, memory, the concept of self and human socialization. Once a subject of the New Age and spiritualism, the science of dreams is revealed to have a crucial role in the biology and neuroscience of our waking lives. In Why We Dream, Alice Robb, a leading American science journalist, will take readers on a journey to uncover why we dream, why dreaming matters, and how we can improve our dream life - and why we should. Through her encounters with scientists at the cutting edge of dream research, she reveals how: - Dreams can be powerful tools to help us process the pain of a relationship break-up, the grief of losing a loved one and the trauma after a dramatic event - Nightmares may be our body's warning system for physical and mental illness (including cancer, depression and Alzheimer's) - Athletes can improve their performance by dreaming about competing - Drug addicts who dream about drug-taking can dramatically speed up their recovery from addiction. Robb also uncovers the fascinating science behind lucid dreaming - when we enter a dream state with control over our actions, creating a limitless playground for our fantasies. And as one of only ten per cent of people with the ability to lucid-dream, she is uniquely placed to teach us how to do it ourselves.
2191 Руб.
How does our diet affect our skin? What makes the skin age? And why can't we tickle ourselves? Providing a cover for our delicate and intricate bodies, the skin is our largest, fastest growing and yet least understood organ. We see it, touch it and live in it every day. It's a habitat for a mesmerizingly complex world of micro-organisms and physical functions that are vital to our health and our survival. It's also one of the first things people see about us and is crucial to our sense of identity. Our skin plays a central role in our lives. And yet how much do we really know about it? Through the lenses of science, sociology and history, Dr Monty Lyman leads us on a journey across our most underrated and unexplored organ. Examining our microbiome, our love of tattoos and whether or not beauty products really work, he reveals how the skin is far stranger and more complex than you've ever imagined.
2605 Руб.
The Formula is the groundbreaking book that reveals the indisputable scientific laws that turn achievements into success and shows how you can use them to your own advantage. In The Formula, Albert-Laszlo Barabasi, one of the world's leading experts on the science of networks, reveals the unspoken rules behind who gets ahead and why, and outline the five laws that govern this phenomenon and how we can use them to succeed. Drawing on Big Data research that covers everyone from the ace fighter pilot The Red Baron to graffiti artist Jean-Michel Basquiat; Miles Davis and his recording of Kind of Blue to Marcel Duchamp and Tiger Woods, Barabasi shows why success can come at any time, as long as we are persistent, why in successful teams one person gets the lion's share of the credit and why the last interviewee almost always gets the job. Unveiling the scientific principles that drive success, and how to leverage them, Barabasi offers a new understanding of the very foundation of how people excel in today's society, and how to harness these principles for yourself.
3321 Руб.
For many of us, the last time we learned a new skill was during childhood. We live in an age which reveres expertise but looks down on the beginner. Upon entering adulthood and middle age, we begin to shy away from trying new things, instead preferring to stay nestled firmly in our comfort zones. Beginners asks the question: why are children the only ones allowed to experience the inherent fun of facing daily challenges? And could we benefit from embracing new skills, even if we’re initially hopeless? Bestselling author Tom Vanderbilt sets out to find the answer, tasking himself with acquiring several new skills under the tutelage of professionals, including drawing, juggling, surfing and much more. Witty and often surprisingly profound, Beginners is an uplifting exploration of the science of brain plasticity and how we can learn how to learn anew.
2044 Руб.
Should we believe in God? In this new book, written for a new generation, the brilliant science writer and author of The God Delusion, explains why we shouldn't. Should we believe in God? Do we need God in order to explain the existence of the universe? Do we need God in order to be good? In twelve chapters that address some of the most profound questions human beings confront, Dawkins marshals science, philosophy and comparative religion to interrogate the hypocrisies of all the religious systems and explain to readers of all ages how life emerged without a Creator, how evolution works and how our world came into being. For anyone hoping to grapple with the meaning of life and what to believe, Outgrowing God is a challenging, thrilling and revelatory read.
2288 Руб.
The Formula is the groundbreaking book that reveals the indisputable scientific laws that turn achievements into success and shows how you can use them to your own advantage. In The Formula, Albert-Laszlo Barabasi, one of the world’s leading experts on the science of networks, reveals the unspoken rules behind who gets ahead and why, and outline the five laws that govern this phenomenon and how we can use them to succeed. Drawing on Big Data research that covers everyone from the ace fighter pilot The Red Baron to graffiti artist Jean-Michel Basquiat; Miles Davis and his recording of Kind of Blue to Marcel Duchamp and Tiger Woods, Barabasi shows why success can come at any time, as long as we are persistent, why in successful teams one person gets the lion’s share of the credit and why the last interviewee almost always gets the job. Unveiling the scientific principles that drive success, and how to leverage them, Barabasi offers a new understanding of the very foundation of how people excel in today’s society, and how to harness these principles for yourself.
857 Руб.
The Formula is the groundbreaking book that reveals the indisputable scientific laws that turn achievements into success and shows how you can use them to your own advantage. In The Formula, Albert-Laszlo Barabasi, one of the world’s leading experts on the science of networks, reveals the unspoken rules behind who gets ahead and why, and outline the five laws that govern this phenomenon and how we can use them to succeed. Drawing on Big Data research that covers everyone from the ace fighter pilot The Red Baron to graffiti artist Jean-Michel Basquiat; Miles Davis and his recording of Kind of Blue to Marcel Duchamp and Tiger Woods, Barabasi shows why success can come at any time, as long as we are persistent, why in successful teams one person gets the lion’s share of the credit and why the last interviewee almost always gets the job. Unveiling the scientific principles that drive success, and how to leverage them, Barabasi offers a new understanding of the very foundation of how people excel in today’s society, and how to harness these principles for yourself.
857 Руб.
Should we believe in God? In this new book, written for a new generation, the brilliant science writer and author of The God Delusion, explains why we shouldn't. Should we believe in God? Do we need God in order to explain the existence of the universe? Do we need God in order to be good? In twelve chapters that address some of the most profound questions human beings confront, Dawkins marshals science, philosophy and comparative religion to interrogate the hypocrisies of all the religious systems and explain to readers of all ages how life emerged without a Creator, how evolution works and how our world came into being. For anyone hoping to grapple with the meaning of life and what to believe, Outgrowing God is a challenging, thrilling and revelatory read.
1150 Руб.
Should we believe in God? In this new book, written for a new generation, the brilliant science writer and author of The God Delusion, explains why we shouldn't. Should we believe in God? Do we need God in order to explain the existence of the universe? Do we need God in order to be good? In twelve chapters that address some of the most profound questions human beings confront, Dawkins marshals science, philosophy and comparative religion to interrogate the hypocrisies of all the religious systems and explain to readers of all ages how life emerged without a Creator, how evolution works and how our world came into being. For anyone hoping to grapple with the meaning of life and what to believe, Outgrowing God is a challenging, thrilling and revelatory read.
1150 Руб.
Philosophy seeks to discover the nature of truth and knowledge. Philosophical reasoning helps us to make sense of the world around us and work out what we think and why. Sometimes it can enable us to become the people we believe we should be. Think Like a Philosopher is a fun introduction to the subject and shows how it has a clear practical purpose vital to our daily lives and thinking.
2838 Руб.
World-renowned psychologist Paul Bloom presents a captivating scientific account of why a rich and meaningful life is rarely an easy one - and why we should embrace that fact. Why do we seek out painful experiences? From horror movies and roller-coaster rides to mountain-climbing, religious abstinence and - most painful of all - parenthood, humans are drawn irresistibly to activities that they know are going to hurt. Many people have something missing in their lives, and a whole 'happiness' business has grown up in response. In The Sweet Spot, psychologist Paul Bloom takes a different approach. Drawing on studies of the evolutionary value of play and the science of morality, he presents an alternative account of human behaviour in which our desire for meaning is far greater than our desire for happiness, and shows not only that chosen suffering - including pain, fear and sadness - can be a source of pleasure, but that suffering is an essential part of achieving a complete and fulfilling life. Put simply, if the things that mean most to us were easy, what would be the point? Endlessly fascinating and counter-intuitive, this is a deeply humane and enlightening enquiry, packed with unexpected insight into the human condition. 'Those who have a "why" to live, can bear with almost any "how"' Victor Frankl
4865 Руб.
Fibbing, prevaricating, stretching the truth, white lies, of omission, of commission. Lying is so pervasive that we have countless words for it. But have you ever considered why you believed a lie you were told - or why we lie at all? In this witty, whirlwind tour through the annuls of deceit, bestselling author Aja Raden combines psychology, popular science and history to explore everything you've ever wanted to know about manipulation and lying, showing how it evolved and why even the birds and the bees do it. From 'big lies' like the English gent who invented a South American country to pyramid schemes like Bernie Madoff, this is an eye-opening primer that decodes how we behave and function, and reveals how lying shapes our experience of the world around us.
1647 Руб.
From a world-leading microbiome scientist and surgeon with over two decades of experience comes Dark Matter - the definitive book on the science of the microbiome and how unlocking its potential can protect our health, our immunity and our planet. Why are we living longer, but not happier? The microbiome - our inner ecosystem of viruses, bacteria and other microbes - is critically important to our health and wellbeing. It is given to us by our mothers at birth, adapts with us as we age, influences our moods, determines how fast we run and even who we choose as a partner. Yet it is only now, as we are beginning to discover the microbiome's enormous potential, that we are realising it is in grave danger, being irrevocably destroyed through the globalisation of our diets, the war on bugs and the industrialised world. But we can look to reverse this damage. Drawing on cutting-edge research and years of clinical experience, Kinross shows how to unpack the microbiome's secrets, explaining that if we work with, not against, our microbes, we can live better, healthier lives.
4774 Руб.
How The Body Works is a fascinating exploration of the weird and wonderful processes that occur within the human body, often without us knowing. Understand how our bodies keep us alive and thriving and get to the bottom of such niggling questions as why we get dizzy, why we get butterflies in our stomachs, and why we get jetlag! How The Body Works is a bold and accessible visual guide to every aspect of how the human body and brain works, combining the science of human anatomy books with beautiful images. Enjoy this enlightening resource that covers everything from skin to bone and even the psychology of dreams and emotions.
3008 Руб.